Thanks to zombie hunting Jamie for sending in this item. If you didn’t have plans on picking up the upcoming post-apocalyptic shooter, Borderlands, 2K Games announced a reason you might want to check it out. Oh yeah, zombies.

From the article:

2K Games announced today that the first piece of downloadable content for Borderlands™, The Zombie Island of Dr. Ned, is planned for release later this year for all available platforms for $9.99. The Zombie Island of Dr. Ned is in development at Gearbox Software and is the first in a series of downloadable expansions that will enhance the Borderlands mayhem in fun and exciting ways.

Tasked with keeping the workers of Jakobs Cove alive, Dr. Ned (who is not related to Dr. Zed from Fyrestone) does his job a little too well, creating zombies and other abominations that now run rampant in this region. Players will have to work alongside Dr. Ned as they embark on a quest to cure the inhabitants of Jakobs Cove in this full-fledged expansion filled with new enemies, new quests and rare loot drops.

Is is it or is it just weird when companies announce paid downloadable content before a game is even released?

So Soon? Borderlands DLC Incoming (rockpapershotgun.com <- new window)
Borderlands Wikipedia Page (wikipedia.org <- new window)